The Challenge
How do you build a K-12 STEAM education platform that genuinely engages students, satisfies five distinct stakeholder groups, and bridges the gap between the Andretti motorsports legacy and American workforce development, while managing both nonprofit and for-profit commercialization simultaneously?
My Role
Product Strategy & Alliance Advisor, spanning the full commercialization lifecycle from product roadmap and market validation to AI integration, IP strategy, and strategic alliance development.
Key Outcomes
– Patent-pending browser-based platform featuring Mario, Jeff, and Adam Andretti as digital learning avatars
– University-validated pedagogy methodology aligned to NGSS standards
– Cornerstone financial support secured from a leading corporate financial foundation
– Dual commercialization structure established, TSN nonprofit and Octane Media for-profit channels
– Platform designed to reach 6 million K-12 students on any device